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ByMarketerosLATAM

17/06/2025

Emociones que fidelizan: la ciencia detrás de la lealtad que no se ve (ni se mide con NPS)

Las marcas más efectivas hoy están incorporando principios de la ciencia del comportamiento para entender y construir lealtad desde lo emocional.

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Emociones que fidelizan: la ciencia detrás de la lealtad que no se ve (ni se mide con NPS)

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